RE/Max Road Show
When RE/MAX decided to go public, they leveraged their 20-year working relationship with 2B Creative to tell their story. Working closely with Morgan Stanley and JP Morgan Chase & CO, 2B produced RE/MAX International’s Road Show for their initial public offering. As part of the content development team, we created messaging, consulted on their presentation look and feel and content, and handled all production for the video. We managed a complex review system with a multitude of legal counsel, competing priorities and extraordinarily tight deadlines.
RE/MAX’s Road Show was a success raising more than $220 million.